Jenni Rivera Launches 'Curvy' Jeans Line

By Michael Lopez

There's no denying that banda queen Jenni Rivera is proud of her body. Whenever she takes the stage or makes an appearance, she always exudes confidence (and accentuates every curve). Now, Jenni's hoping to spread that message of full-figured pride with the launch of her own special jeans line.

Labeled "Jenni Jeans," the exclusive collection is created specifically for voluptuous women. Rivera said that she came up with the idea after years of struggling to find unique denim brands that fit her curvy physique.

"Las delgaditas con esos jeans bien bonitos y te los quieres poner tú y te sale una lonjita por acá, te aprieta la pompa por allá, ¡no'mbre!" Jenni explained. "Nosotras diseñamos y prestamos nuestros voluptuosos cuerpos para poder tomar las medidas y hacer los diferentes diseños... batallamos para encontrar jeans modernos y bonitos que nos queden bien y creo que no somos las únicas en el mundo latino."

And don't think that Rivera is stopping there. She is planning to expand her "Jenni" line to include sportswear and accessories designed specifically for Latina consumers. Eat your heart out, Gisele!

Do you plan on buying a pair of "Jenni Jeans?" Sound off in the comments or @MTV3.

Tags Blogger: Michael Lopez, Fashion, Hot Stuff, Jenni Jeans, Jenni Rivera, Style